- /ˌɑ:tɪfɪʃ(ə)l ɒbsə'les(ə)ns/ nounthe practice of deliberately making old models seem out of date by bringing out new ones with changes and additional features which will attract the customer● Artificial obsolescence is making our products seem cheap and disposable.● Artificial obsolescence means that no product can be fashionable for very long.
Marketing dictionary in english. 2015.
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