artificial obsolescence

/ˌɑ:tɪfɪʃ(ə)l ɒbsə'les(ə)ns/ noun
the practice of deliberately making old models seem out of date by bringing out new ones with changes and additional features which will attract the customer
Artificial obsolescence is making our products seem cheap and disposable.
Artificial obsolescence means that no product can be fashionable for very long.

Marketing dictionary in english. 2015.

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